Branding, templates + resources

Helping you design every chapter of your brand story

sunday muse

Where storytelling and design intertwine

Don't know what chapter of your brand story you are in?

From messy beginnings to confident clarity, every brand has a story—and yours is just getting started. Answer a few quick questions and I’ll tell you exactly what chapter you’re in (and what to do next)

You’ve been building this brand between life’s margins—stolen hours before work, after bedtime routines, between other people’s priorities.

You wear every hat: founder, creator, marketer, dreamer.

And somehow, you’re still expected to make your business look effortless.
But let’s be clear: your business isn’t a side hustle.

It’s a beginning. A brave, bold first page.

What you’ve created so far is more than enough to be proud of—but if your brand still feels a little disconnected or ‘not quite there’, that doesn’t mean you’ve done it wrong.

It just means you’re still in the early chapters.

And here? We honour every chapter.
Because a beautiful brand isn’t just for the already-established—it’s for the becoming.
For the women doing it all, and still showing up.

Let’s create a brand that reflects your full story—one that looks as big and brilliant as your vision.

This is where your brand starts to feel like you.
This is your prologue.

doesn't mean your business isn't legit.

Just because you

INTENTIONAL
/
STRATEGIC
/
TIMELESS
/
IMPACTFUL
/
INTENTIONAL
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STRATEGIC
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TIMELESS
/
IMPACTFUL
/

are a mother

have a full time job

have limited time

have only made hundreds of dollars

After years of marketing and designing for international brands and starting my own marketing business, I realised my true passion wasn’t just in telling stories—it was in designing them. Breaking free from expectations, I created my design studio to help founders bring their vision to life. Through creativity and strategy, I craft visual identities that don’t just look beautiful—they feel unshakably true to you.